Footfall Index
- Get insights into visitor trends
- Compare different Shopping Areas
- Understand Popular Shopper Profiles
in association with
About the foot traffic index
The index provides you holistic visitor insights in over 200 dutch locations. It allows you to compare foot traffic trends, assess real catchment, and identify common shopper profiles – in any location, 365 days a year.
Data
Insights are based on aggregated and anonymized GPS data from mobile phone apps. In addition, we integrate data from various other sources, such as laser counters and shopping profile providers.
Technology
PlaceSense only uses exact building and area boundaries (geofences) to determine visits. All data is anonymized to protect individual privacy and comply with GDPR.
Learn More
PlaceSense allows you to also get custom analyses for people in any location. We enable you to compare the foot traffic of your own stores vs. your competitors’ stores, measure your OOH campaign’s impact, and understand customer journeys. Reach out for custom requests and additional information.
More information on our technology here. More information on privacy here.
Technology
Trusted insights based on multiple data sources
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Representative
Data from Millions of mobile devices and 365 days of the year
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Validated
Through benchmarks such as laser counters
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Up-to date
Weekly updates for all locations
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Accurate
Based on GPS technology
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GDPR Proof
Through privacy-preserving anonymization
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Trends
Through data from the past 12 months
Interested in more?
Get insights for any shopping area
Free
| No. of shopping areas |
14 5 top cities |
|---|---|
| Catchment |
Top 3 districts in the city
Top 3 districts outside the city |
| Shopper Profiles |
Whize shopper profiles
Whize shopping categories |
| Footfall Index | |
| Updates |
weekly |
| Date Range |
12 months |
| Seasonality | |
| Duration | |
| Time Range Filter | |
| Shopping Areas Comparison |
Essential
| No. of shopping areas |
50
15 top cities |
|---|---|
| Catchment |
Top 3 districts in the city
Top 3 districts outside the city |
| Shopper Profiles |
Whize shopper profiles
Whize shopping categories |
| Footfall Index |
Index to 2020 avg.
% Change YoY |
| Updates |
weekly |
| Date Range |
12 months |
| Seasonality |
Day of the week
Hour of the day |
| Duration | |
| Time Range Filter | |
| Shopping Areas Comparison |
Professional
| No. of shopping areas |
110
48 top cities |
|---|---|
| Catchment |
Top 3 districts in the city
Top 3 districts outside the city |
| Shopper Profiles |
Whize shopper profiles
Whize shopping categories |
| Footfall Index |
Index to 2020 avg.
% Change YoY |
| Updates |
weekly |
| Date Range |
12 months |
| Seasonality |
Day of the week
Hour of the day |
| Duration | |
| Time Range Filter | |
| Shopping Areas Comparison |
Customized
| No. of shopping areas |
Your location |
|---|---|
| Catchment |
Top 3 districts in the city
Top 3 districts outside the city |
| Shopper Profiles |
Whize shopper profiles
Whize shopping categories |
| Footfall Index |
Index to 2020 avg.
% Change YoY |
| Updates |
weekly |
| Date Range |
Up to 24 months |
| Seasonality |
Day of the week
Hour of the day |
| Duration | |
| Time Range Filter | |
| Shopping Areas Comparison |
|
Free |
Essential |
Best Value
€
450/
mo
Billed annually
Professional |
CustomizedTalk to us To get data on your location |
| Features | ||||
| No. of shopping areas |
14 5 top cities |
50
15 top cities |
110
48 top cities |
Your location |
|---|---|---|---|---|
| Catchment |
Top 3 districts in the city
Top 3 districts outside the city |
Top 3 districts in the city
Top 3 districts outside the city |
Top 3 districts in the city
Top 3 districts outside the city |
Top 3 districts in the city
Top 3 districts outside the city |
| Shopper Profiles |
Whize shopper profiles
Whize shopping categories |
Whize shopper profiles
Whize shopping categories |
Whize shopper profiles
Whize shopping categories |
Whize shopper profiles
Whize shopping categories |
| Footfall Index |
Index to 2020 avg.
% Change YoY |
Index to 2020 avg.
% Change YoY |
Index to 2020 avg.
% Change YoY |
|
| Updates |
weekly |
weekly |
weekly |
weekly |
| Date Range |
12 months |
12 months |
12 months |
Up to 24 months |
| Seasonality |
Day of the week
Hour of the day |
Day of the week
Hour of the day |
Day of the week
Hour of the day |
|
| Duration | ||||
| Time Range Filter | ||||
Shopping Areas Comparison
|
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